Case Studies

Invetech document localisation

CLIENT:
Invetech Pty Ltd

PROJECT BRIEF:
Provide editing and document localisation services to modify an important company positioning paper for a US audience.

DESCRIPTION:

Invetech has been creating breakthrough products and custom automation systems for more than 30 years. As a global operator, Invetech provides specialist expertise in innovative design, engineering and manufacturing to clients around the world.

When Invetech wanted to produce a white paper on product customisation for distribution in the US, they engaged Red Pony to review the draft document and adapt the content for the target audience.

Red Pony reviewed the text to suggest improvements to the content and structure of the paper and applied US spelling, grammar and style conventions.

As a global organisation, Invetech recognises the importance of understanding the specific characteristics of each local market in which the company operates.

Red Pony applied our expertise in document localisation to identify nuances of language that might otherwise have had a ‘jarring’ effect on the intended readership.

The result was a targeted, authoritative white paper that reinforced Invetech’s reputation as a thought leader in the area of product customisation.

For more information about Invetech, visit www.invetech.com.au

Contact us today to learn how Red Pony can help your organisation.

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