Insights archive
Red Pony is a team of writers, editors, Microsoft Office template developers and communications trainers. We have been writing about our areas of expertise since 2009 in our Red Pony Express newsletter.
This collection features a selection of our best articles.
Version control: keeping track of collaborative editing projects
Whether you’re writing for yourself, as part of a small team or a large government agency, version control is an essential part of the drafting process. Editing is no different.
Taking the pain out of annual reports
While your annual report might have to be compiled yearly, that doesn’t mean the same people will be involved each time. Document any lessons from the process that will make it easier next time around for all those involved.
What’s a project worth?
Lately I’ve been refining the tools we use to estimate the cost of writing, editing and proofreading projects. I thought I’d share with you some of the variables we use to predict the time a particular project will involve – which in turn determines the amount we quote.
Your website is never finished
A website should never be a static thing. Red Pony’s own web presence has gone through a number of minor and major revisions over the years. Changes to the content and the structure reflected changes in the business as well as upgrades to the underlying software platform.
Tenders, funding applications and award submissions: different sides of the same coin
When it comes to writing a tender, business proposal, funding application or an award submission the purpose is the same – convincing the reader that you are the best proposition based on your capabilities and achievements. One technique to help you achieve that is to apply a ‘what, how, where’ model to your writing.
Making every word count: improving writing with data
Bad writing can be expensive. This is the conclusion of author Josh Bernoff, whose Harvard Business Review article ‘Bad writing is destroying your company’s productivity’ looks at the hidden costs of poor communication.